RightOnline Day Two Mandate!

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RIGHTONLINE IN REVIEW: WHAT WOULD BREITBART DO


by JOEL B. POLLAK 1 hour ago 11 POST A COMMENT
Evan as RightOnline bloggers headed to the bars and the blackjack tables, the words of pollster Scott Rasmussen at the conference’s final dinner echoed in our minds. On the one hand, he explained, the vast majority of Americans agree that free markets are better than government-managed economies, and that we want to live in the kind of society that limited government makes possible. On the other hand, Americans are fed up with both parties, and neither presidential candidate will emerge from this election with a mandate to pursue sweeping changes--even though drastic changes are needed.

The challenge for conservative new media, Rasmussen predicted, would be to shape messages that can reach the American people. Our society always leads its politicians towards change, he said, citing the example of the civil rights movement in the 1950s, and Americans are ready to reduce the size of government--but the hard work will be articulating that idea in terms to which people can relate. The political class will not give up its power easily--and so conservatives should reach beyond the political bubble.

Andrew Breitbart would have agreed. For Andrew, politics was shaped by media, and media was, in turn, shaped by culture. Political battles were important, but it was far more important to break down the walls that the mainstream media had build around political discourse. And in the long term, conservatives would have to confront a culture industry at odds with the values, aspirations, and everyday reality of its own consumers.

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http://www.breitbart.com/Big-Government/2012/06/17/Right-Online-in-Review-What-Would-Breitbart-Do